2XL
Brand Overview
The first interactive robot ever designed for kids selling to millions worldwide.
2XL was the forerunner of many of today’s robots & droids from R2D2 to Short Circuit and many more – the first with a unique personality.
2XL was first introduced in 1978 and again by Hasbro’s Tiger group in the mid-1990’s evolving from 8 track tapes to cassette and ultimately to an all digital platform.
Worldwide recognition with 2XL’s unique personality translated into 8 languages and distributed to over 20 countries